Few years ago, I published
an article titled “Utilities
2.0” in Public Utilities Fortnightly where I proposed some tangible value
co-creation opportunities for power utilities through the lenses of DART (a
framework devised by Prahlad and Ramaswami). I am pleasantly surprised to see
how the term “Utilities 2.0” has caught on since then, and more amazingly, how
rapidly the concept has been becoming a reality.
The 2012 “Actionable Insights for New Energy Consumer” report from
Accenture reveals some really fascinating data that perfectly align with the evolution of Utility 2.0. The shift in energy consumerism
is not vaporware, - it is real - “…from isolated to connected, from unaware to
informed, from passive to active.” And this shift is transforming the stale
business models for traditional utilities.
Below is an example of how
different opportunities shape up for Dialogue, Access, Risk Assessment and
Transparency (DART) and their intersections.
